USER EXPERIENCE
Content management
Our data marketplace solution helps create an engaging user experience that drives adoption through its range of options to customize content, look & feel and navigation.
Create a tailored data marketplace to engage your data consumers

Create a personalized data marketplace that matches your brand design guidelines and messaging using the content management system (CMS) integrated into the Opendatasoft solution.
Visual identity
Match your marketplace design to your brand identity to guarantee a consistent user experience across all your channels, while complying with your corporate guidelines.
Content
Editorialize your marketplace with personalized messages and content that delivers on your needs and which improves the user experience and visitor engagement.
Navigation
Personalize the structure and appearance of your marketplace and reproduce your corporate look and feel to accelerate marketplace adoption by data consumers.
Opendatasoft has become a valuable partner, facilitating the implementation of the platform according to our requirements and within the proposed timeline. Opendatasoft offers an intuitive and user friendly interface with almost all the features that we were looking for, helping us create an online database that matches EDP’s requirements.
CEO, EDP Inovação

Deliver an exceptional user experience to accelerate marketplace adoption

Ensuring you provide an intuitive experience
Deliver a smooth and effortless user experience to all your users to ensure data marketplace adoption, making it an essential daily tool and encouraging regular return visits.
The keys to an optimized user experience
Smooth and intuitive navigation
Help users easily find and consume data on your marketplace through a seamless experience, inspired by e-commerce best practices, from their initial query to final data usage.
Designed for self-service
Empower your users with advanced search and page customization features, delivered via clear interfaces created by UX designers.
Accessibility
Make your data accessible to all of your stakeholders, from data teams to business users, thanks to guided interfaces inspired by the tools they are most familiar with.
Data understanding
Ensure clear understanding of your data assets through a simplified tabular view, interactive AI-powered search functions, and fully customizable metadata information pages.
Advantages

Delivering a compelling user experience is central to the Opendatasoft solution, increasing user adoption of your marketplace and encouraging people to return regularly. This dramatically increases the consumption of data assets and higher returns on your data investments.
Frequently asked questions
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Data marketplaces leverage personalization by adapting the interface, business language, and user journeys to the specific needs of each organization. This approach transforms a simple data catalog into an accessible, intuitive, and engaging space, making it easier for non-technical users to adopt. As a result, data becomes a usable product that supports concrete and strategic use.
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Personalization features enhance engagement by providing a user experience tailored to business needs and practices, making navigation more intuitive and relevant. By customizing data display, user paths, and available actions, they enable direct access to useful information without technical complexity. This closeness to the user context encourages exploration, adoption, and regular use of the data marketplace.
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